KSCR-A Set To Flip To Hispanic Music Format In Eugene
April 16, 2015 at 10:04 AM (PT)
CUMULUS MEDIA/EUGENE will flip Talk KSCR-A (AM 1320 INFO RADIO) to Spanish "1320 RADIO UNICA," beginning MONDAY, APRIL 20th.
Commented CUMULUS/EUGENE OM AL SCOTT: “Our entire team is excited to bring this new HISPANIC format to the area. We are bringing local HISPANIC Radio Personality PABLO HERNANDEZ on board as PD and midday radio host. PABLO brings a wealth of HISPANIC radio experience to RADIO UNICA. Account Executive MARITZA HERRERA will be leading the sales team for RADIO UNICA. “
RADIO UNICA will become the destination for a growing HISPANIC community in LANE COUNTY as a 24 hour a day music station seeking to entertain and connect community, businesses, and organizations.