Liz Lewis Named VP/Creative Synch Licensing Advertising, Lila Gerson Promoted To VP/Brand Partnerships At Warner Bros. Records
April 17, 2015 at 8:48 AM (PT)
WARNER BROS. RECORDS makes two changes in its Brand Partnerships and Creative Synch Licensing team. LIZ LEWIS has moved to the role of VP/Creative Synch Licensing for Advertising and LILA GERSON has been promoted to VP/Brand Partnerships.
LEWIS previously served as VP/Video Marketing and Promotion, while GERSON was Sr. Dir./Brand Partnerships. Both will continue to report to EVP/Brand Partnerships and Creative Synch Licensing LORI FELDMAN.
“I’ve had the pleasure of working alongside the very talented LIZ LEWIS for many years, and I’m confident that her history with WARNER BROS. RECORDS will provide an incomparable foundation for overseeing synch licensing for advertising,” said FELDMAN.
“Since joining WBR in 2013, LILA GERSON has time and again demonstrated her ability to develop innovative ideas and present a unique outlook on what a campaign can be. Both Liz and Lila are integral to the continued success of our legendary label. They consistently exceed the expectations of our artists and brand partners, and I look forward to the fresh ideas they’ll bring to their new roles.”