Rogers Media Adds Rob Farina As VP/Content
April 30, 2015 at 7:47 AM (PT)
ROB FARINA heads north of the border, and joins ROGERS MEDIA as VP/Content beginning MONDAY, MAY 4th. An accomplished and creative broadcast and digital media executive, FARINA is the Co-Founder/COO of BLACK BOX, a LOS ANGELES-based music consultancy that works closely with artists to develop their careers and create opportunities in the new music economy. FARINA will continue to be involved in BLACK BOX.
Prior to BLACK BOX, FARINA served as EVP/Content & Platforms at ASTRAL MEDIA, where he was responsible for all programming, digital operations, marketing, and promotions for all 84 stations and brands, including VIRGIN RADIO and BOOM. He also oversaw the operations of ORBYT MEDIA, CANADA’s largest syndicator of radio programming, services, and digital content.