Vadio Adds Funding, Names Yair Landau Chairman/COO
May 12, 2015 at 4:09 AM (PT)
Streaming video platform VADIO has announced a $7.5 million Series A round of funding to scale the company’s efforts to deliver music video content as well as the appointments of YAIR LANDAU as VADIO Chairman/COO and former VEVO CEO RIO CARAEFF to its Board of Advisors.
“VADIO is evolving the way that consumers experience music by providing a platform for streaming destinations to incorporate visual content and infuse two things that people already love – streaming music and videos,” said RICK SCANLON, a Founding Partner of MARKER, which led the funding round. “By offering a platform that both enables media companies to profit and grow and gives consumers an enhanced experience, VADIO is poised to reshape the music and entertainment industry.”
“This round of funding and the simultaneous growth of our leadership team are two significant moves for Vadio as we continue to grow and bring change to the streaming music experience,” VADIO CEO BRYCE CLEMMER said. “Music videos completely changed the entertainment industry when they were first broadcast on television. Now, through Vadio, there is the opportunity to once again transform the industry by moving videos to the places where consumers already love to listen to music – streaming audio services. YAIR and RIO’s experience is invaluable in helping Vadio lead this transformation. They are both pioneers in bringing new digital experiences to the mainstream in the music and entertainment industries.”
Previously Vice Chairman of SONY PICTURES ENTERTAINMENT, President of SONY PICTURES DIGITAL ENTERTAINMENT and most recently a partner at MK CAPITAL, LANDAU will help guide Vadio in expanding its existing services and partnering with the industry’s leading music and media companies that are looking for ways to create more compelling experiences for their audiences. “It has long been my belief that anything that is better through video will go that way online,” said LANDAU. “I really like BRYCE, ELLIOTT and the whole team at VADIO and believe that together we can accelerate the evolution to video for a wide range of partners and enrich people's experiences.”
Additionally, CARAEFF joins VADIO’s board of advisors to guide strategy on the expansion of VADIO’s current product and service offerings. “The landscape of the music industry is changing and video is becoming one of the most important experiences for media companies to have,” he said. “I had the opportunity to work with the VADIO team when they partnered with VEVO, and I am looking forward to now being part of that team to help them continue making video streaming more available to the music industry and bring quality programming to passionate fans.”