Rhapsody, BandPage Partner To Offer Users Artist Alerts, Information
June 4, 2015 at 6:29 AM (PT)
RHAPSODY is partnering with BANDPAGE to offer alerts and information about users' favorite artists. RHAPSODY subscribers will get BANDPAGE information about the artists to whom they listen, and frequent listeners/engagers will get "VIP" treatment like advance word on private shows, custom recordings, and more, based on data gleaned from RHAPSODY users' listening behavior and "favorites." Users will get notifications about their favorite artists, and can opt out if desired.
“We’ve known that we were sitting on a goldmine of information about music fans and have been looking for ways to help drive revenue for musicians while improving the user experience,” said RHAPSODY Director, Traffic & Demand GREG SPILS. “By partnering with BANDPAGE, we’ve lit upon a solution to create the full music service experience: one place where fans can listen to music, get updates and special offers from their favorite bands, and learn about new bands.”
“At BANDPAGE, we’re always striving to find the most powerful ways to generate revenue for musicians and now what we’ve been working on for years is a reality,” said BANDPAGE founder and CEO J SIDER. “For the first time ever, we can help musicians reach their fans where they are spending the most time in a highly targeted way which also creates a great user experience for the fan. The fan never gets anything that feels like spam, they will only see offers for their favorite bands. It’s truly a ‘win-win’ where the fan gets what they want, which, in turn, drives more revenue for musicians.”