Fred Jacobs To Present TechSurvey 11 Data At Conclave
June 18, 2015 at 5:03 AM (PT)
Consultant FRED JACOBS presents highlights from his company’s “Techsurvey 11” at this year’s CONCLAVE LEARNING CONFERENCE 40 during his presentation “What Your Audience is Doing When They're Not Listening To You” on FRIDAY, JULY 17th, at 10:45a. JACOBS will reveal data on what listeners are doing on social media, with watching video, typing on messaging apps, and that all important “let’s take a selfie” moment, while they continue to use traditional radio with all those accessible options and choices.
Comprised of data obtained with the participation of 220 radio stations across NORTH AMERICA generating more than 40,000 respondents, JACOBS MEDIA’s Techsurvey 11 is a research playbook for programmers and marketers. JACOBS will present the key points that stations in markets big and small can use to optimize their brand and digital strategies
The 40th annual CONCLAVE LEARNING CONFERENCE will be held JULY 16th-17th, 2015 at the DOUBLETREE-MINNEAPOLIS/PARK PLAZA. To register for the CONCLAVE and get hotel information, visit the CONCLAVE website, www.theconclave.com.