AdLarge Media Inks National Ad Sales Rep Deal For AP's News Digital On-Demand Service Via AudioBoom
July 27, 2015 at 11:20 AM (PT)
ADLARGE MEDIA has been named national ad sales representative for THE ASSOCIATED PRESS news digital on-demand service via the AUDIOBOOM podcast platform.
“We are delighted to add the marquee AP news brand to our digital audio portfolio,” said ADLARGE VP/Digital Sales and Content Partnerships JAY GREEN. “This partnership brings a great opportunity to the marketplace for our clients to align with the premium provider of news content."
“This venture not only delivers our content to listeners anytime they want it, it also opens the door for advertisers to reach their target consumers when they are most engaged,” said AP VP,/Business Development FERNANDO FERRE. “We are very excited that ADLARGE is representing AP’s news on-demand audio service to national advertisers.”
"I am thrilled to be collaborating with ADLARGE for sales of AP’s news on-demand audio,” added AUDIOBOOM CEO ROB PROCTOR. “This relationship allows AP to connect directly with listeners around the world, digitally and on-mobile."