Cumulus Appoints Dawn Girocco As VP/Market Manager For Los Angeles
August 5, 2015 at 7:23 AM (PT)
CUMULUS MEDIA has named 20-year LOS ANGELES media sales executive DAWN GIROCCO as VP/Market Manager. GIROCCO was formerly GSM for iHEARTMEDIA/LOS ANGELES, where she developed and led cross-platform media campaigns across broadcast, digital, mobile, social and event marketing. Prior to that, she was VP/Director of Sales for CBS RADIO/LOS ANGELES.
GIROCCO steps into her new leadership role on MONDAY, AUGUST 10th.
CUMULUS SVP/Operations TOM SCHURR said, “I’ve known and respected DAWN for years. We competed in HOUSTON and worked together at CLEAR CHANNEL, and I couldn't be more excited to be partnering with her again. She’s going to be a great leader for CUMULUS LA.”
GIROCCO said, “I appreciate the opportunity to step up to the role of Market Manager for CUMULUS in LOS ANGELES and the confidence that TOM and LEW have placed in me to drive results with these incredible properties. I am thrilled to work with CUMULUS and these two legendary L.A. radio stations, 95.5 KLOS and Talk Radio 790 KABC-A.”