LyricFind Partners With R2G For China Expansion
August 12, 2015 at 12:12 PM (PT)
LYRICFIND and R2G, CHINA’s leading digital music distribution company, have just signed an exclusive strategic partnership, with R2G representing the international lyric licensing company in CHINA for both business development and publisher relations.
LYRICFUND's Chief Revenue Officer WILL MILLS commented: “We have great traction globally and by partnering with R2G as our exclusive agent it will further accelerate our business across the fast growing CHINESE music market.”
“R2G are the most comprehensive CHINESE music metadata and lyrics provider,” added LYRICFIND CEO DARRYL BALLANTYINE. “This [arrangement] will also hugely benefit our existing partners like PANDORA, AMAZON, DEEZER, SHAZAM, MICROSOFT, HTC and more than 100 others with an even larger, fully licensed international music catalog.”
With over 10 years of market expertise, R2G has established by far the most extensive digital music coverage in CHINA. As a result, LYRICFIND’s extensive catalog of lyrics in ENGLISH and several other languages will now also appear on millions of screens and devices across CHINA.
R2G is part of CHINA MUSIC CORP., the largest music platform in the world in terms of active user base and the largest digital music aggregator and licensing platform in CHINA.
R2G Pres. MATHEW DANIEL concluded: “As a first mover in the market, R2G has strived for over a decade to build a legitimate music ecosystem in CHINA. It was time to include lyrics in this ecosystem, and we can’t think of a better partner than LYRICFIND.”