KOST/L.A. Partners With ReelWorld For Christmas Jingle Package
September 10, 2015 at 1:09 PM (PT)
iHEARTMEDIA AC KOST (103.5)/LOS ANGELES is already gearing up for the holidays by partnering with REELWORLD to produce a new CHRISTMAS JINGLE PACKAGE for the upcoming season.
Featuring six core themes and two "top of the hours" -- each with multiple length mixouts -- the KOST CHRISTMAS package is designed to pair seamlessly with new holiday releases as well as all the YULETIDE classics that keep listeners singing along through the season.
KOST PD MICHAEL LA CROSSE commented on the package: “The holiday season is the most important time of year for us at KOST. Jingles and the emotional bond they create are such a huge part of that. Our new REELWORLD package is the perfect way for us to help our listeners feel like they're home for the holidays."
REELWORLD Creative Director ERIK HUBER added: “With our new KOST holiday jingles, we've embodied the spirit of CHRISTMAS in a musical brand that is perfect for today's AC radio. We went the extra mile to infuse this package's musical DNA with elements of both contemporary CHRISTMAS songs as well as the timeless holiday classics of yesterday, giving the jingles a warmth and depth that's equally at home with BURL IVES, BING CROSBY, MARIAH CAREY or JUSTIN BIEBER. Best of all, the package can be sung using either our time-tested NASHVILLE vocal group, or our fresh new vocal blend created specifically for this package. Either way, the end result is a definitive musical signature that is sure to set the standard for AC holiday imaging for many years to come."
KOST CHRISTMAS is now available with everything a station needs to own the holidays this season. Listen to the demo and the entire package here.