Paragon Releasing "Digi-Suite" Research Products
September 25, 2006 at 2:53 PM (PT)
Research firm PARAGON MEDIA STRATEGIES has announced the roll-out of "Digi-Suite," a customizable offering of integrated digital research products now available to radio and online media. Digi-Suite, which offers variable scoring scales, customizable reports, multiple platform abilities, multi-media testing, and language conversion, is comprised of the following services:
Digi-Music -- online and personal music testing
Digi-Branding -- online perceptual studies
Digi-Tracking -- online music and perceptual tracking studies
"Digi-Suite can be totally customized to meet today’s growing research demands," said PARAGON COO/Radio JOHN STEVENS. "By combining the reliability and accuracy of traditional telephone studies with the speed and convenience of Internet data collection, as well as PARAGON’s research expertise, Digi-Suite will be a welcomed research tool available at an affordable price."