Sun Broadcast Group Holds Upfront Presentation
November 23, 2015 at 4:24 AM (PT)
SUN BROADCAST GROUP held its annual upfront event in NEW YORK on FRIDAY (11/20), promoting its theme of "We Rise Together!" to "honor the men and women at stations, agencies, advertisers and even competitor networks whose hard work and dedication have kept broadcast radio strong."
CEO JASON BAILEY used the event to promote the addition of several new shows and renewals, including the NCAA College Football Game of the Week with SPORTSUSA, "SLACKER AND STEVE" from ENTERCOM DENVER, the REJOICE! RADIO NETWORK, THE WEATHER CHANNEL, MIX MASTERS, BUSINESS ROCKSTARS, MUSICMASTER SCHEDULING, DOWNLOAD HD, ANDRES GUTIERREZ, and EL SHOW DE TOMAS RUBIO.
The event also included performances by ATLANTIC RECORDS’ KATY TIZ, WARNER BROS. RECORDS’ JAKE MILLER, REPUBLIC NASHVILLE’S CASSADEE POPE, and SONY MUSIC NASHVILLE’S DEE JAY SILVER.