Warner Music Nashville Enjoys Successful Partnership With Uber
January 29, 2016 at 10:47 AM (PT)
In NOVEMBER, WARNER MUSIC NASHVILLE (WMN) and UBER partnered for the "#UBERBIGBREAK" initiative to provide up-and-coming artists with a new avenue to get their music in front of label executives and decision makers (NET NEWS 11/10/2015). TODAY (1/29), WMN and UBER released a video from the successful partnership via FORBES.
"We live in a songwriter's city, and our core mission at WARNER MUSIC NASHVILLE is to discover the best new talent and develop careers for artists that we believe in," said WMN President/CEO JOHN ESPOSITO. "UBER BIG BREAK was a groundbreaking partnership that married technology and music in a fun new way to give aspiring artists a chance at stardom, and we always look forward to hearing new music." UBER/NASHVILLE GM LUKE MARKLIN explained, "We had a steady stream of artists delivered right to WARNER MUSIC's front door. We were so excited to team up with WARNER MUSIC NASHVILLE to create this incredible opportunity for the NASHVILLE music community."
Once on-site, aspiring singers and songwriters had the opportunity to sit face-to-face with top WMN executives including ESPOSITO, EVP/A&R SCOTT HENDRICKS, VP/A&R CRIS LACY, and VP/Promotion KRISTEN WILLIAMS, as well as CMA SVP/Marketing & Partnerships DAMON WHITESIDE and RARE COUNTRY Sr. Correspondent HUNTER KELLY. See the full recap video of the "#UBERBIGBREAK" experience here.