Louie Cruz Named SVP/Programming For iHeartMedia/Stockton-Modesto
March 29, 2016 at 7:58 AM (PT)
iHEARTMEDIA has promoted Rhythmic AC KSSX (95.7 KISS-FM)/SAN DIEGO PD/Afternoon host LOUIE CRUZ to SVP/Programming overseeing the MODESTO/STOCKTON cluster including, Hot AC KOSO, Rhythmic AC KQOD, Active Rock KMRQ, AC KJSN and News/Talk KFIV-A.
“LOUIE adds the experience we’re looking for in the MODESTO/STOCKTON markets” said EVP/West Division STEVE GEOFFERIES. “We’re excited to give him this opportunity to grow as an SVPP and continue his growth within our company."
CRUZ’s career includes work at KSFM/SACRAMENTO, KXJM/PORTLAND, KSSX/SAN DIEGO, KWIN-KWNN/STOCKTON-MODESTO, KKBB/BAKERSFIELD, KQOD/STOCKTON and KRTO/SANTA MARIA-PISMO.
“I grew up in THE CENTRAL VALLEY and could not be more excited to take on this new role with iHEARTMEDIA”, said CRUZ. “Going home to oversee the future success of these great radio stations as the SVPP is a dream come true! I do want to say thank you to ANDREW JEFFRIES, MELISSA FORREST, JOHN PEAKE, JEFF NEGRETE and STEVE GEOFFRIES for this incredible opportunity!"