Westwood One Releases NFL Radio Listening Study
April 28, 2016 at 9:32 AM (PT)
WESTWOOD ONE has once again commissioned an "NFL Listening Report" from NIELSEN showing data about listeners to the syndicator's pro football radio broadcasts.
Among the data highlighted by WESTWOOD ONE is that the game broadcasts reach over 30 million listeners per season, over 80% listen away from home, and that NFL listeners score high in spending power -- 38% more likely to have a full-time job, 42% more likely to earn above $75,000 per year -- and engagement.
See a slide deck with all the details here.