Pandora Taps Adam Parness To Head Publisher Licensing And Relations
June 7, 2016 at 11:53 AM (PT)
ADAM PARNESS will join PANDORA as Head of Publisher Licensing and Relations, where he will be responsible for leading the company's relationships with songwriters and music publishers, including the development of broader product rights and internationalization in order to increase revenue, retention and customer engagement.
With over 15 years of experience as a digital media executive, PARNESS was previously Principal Content Acquisition Manager at AMAZON, where he led the company’s global music publishing initiatives and was instrumental in the launch of PRIME MUSIC. Before that, he was VP Music Licensing at RHAPSODY, where he played a pivotal role in the acquisition of NAPSTER and global expansion of the company.
PARNESS graduated from NYU with a Bachelor of Music. An active musician, his favorite PANDORA stations include ELO, PINK FLOYD, QUEEN and LED ZEPPELIN.