Madison News Vet William 'Bill Short' Kiss Dead At 80
July 8, 2016 at 4:08 AM (PT)
Condolences to the family and friends of WILLIAM “BILL SHORT” KISS, a longtime newsman on WISM-A/MADISON (now WTDY-A). KISS died on MONDAY, JULY 4th at age 80.
He's best remembered for his “BILL SHORT on Sports” commentaries.
TROY RESEARCH VP/Sales and longtime MADISON radio vet JONATHAN LITTLE told ALL ACCESS, "His news prep and delivery was astounding. When working the news room, he'd be interviewing newsmakers up until about a minute before airtime. He'd put on his headphones and ad lib a perfect 3 1/2 minute newscast, weaving in the stories he gathered moments earlier. He told us the news. He didn't read it. The rarest of news talents!"