Pandora, TuneIn, AccuRadio Partner For Sales Network
November 11, 2016 at 5:33 AM (PT)
PANDORA, TUNEIN and ACCURADIO have formed HARMONIC AUDIO NETWORK, an advertising sales network selling :15 and :30 audio ads on the three streaming services with exclusive inventory and integration with the STRATA and MEDIAOCEAN buying systems.
PANDORA Chief Revenue Officer JOHN TRIMBLE said, "HARMONIC AUDIO NETWORK will provide advertisers with the scale and simplicity they’re used to, plus the quality they need to plan more effective network buys. We are excited to take this important first step to revolutionize network audio, and look forward to partnering with more premium publishers in the future."
TUNEIN VP of Partnerships and Business Development BILL HARTMAN added, "The inclusion of TUNEIN within the new HARMONIC AUDIO NETWORK is an exciting step towards revolutionizing network audio. We're thrilled to be one of the first, and to work alongside PANDORA on such a quality solution."