Denver's J.J. And The Coach Return Via Internet
December 14, 2006 at 1:24 PM (PT)
Former Oldies KXKL (KOOL 105)/DENVER morning team J.J. MCKAY and "COACH" RICK MARSHALL are launching an Internet Oldies stream that they say will return the "familiar sound of real oldies and personality-driven radio" to DENVER. JJANDTHECOACH.COM will launch MONDAY (12/18) at 9a MT.
"We’ll be a REAL oldies station focusing on the 35-64 Adults demographic," says MCKAY. "Musically, the JJ AND THE COACH CHANNEL will be heavy 1964-1969, with a sprinkling of the 50s and early 60s and early 70s. I have always thought 25-54 was too young a target for an oldies station. Besides, when we left KOOL 105, COACH and I were No. 8 in the DENVER market for 25-54, but No. 3 for 35-64 adults."