In Vegas, Karmazin Talks Price Hikes, Moonves Talks Digital
January 11, 2007 at 5:48 AM (PT)
At the CITIGROUP conference in LAS VEGAS WEDNESDAY, SIRIUS SATELLITE RADIO CEO MEL KARMAZIN reiterated the possibility of a consumer price hike for the service in 2007, again noting the "elasticity" in pricing and calling a price rise a "good option." KARMAZIN parried questions on the issue of a merger with rival XM SATELLITE RADIO, saying that the company would consider a merger if it was in shareholders' best interests; touted the company's deal with HOWARD STERN as "very profitable"; and projected that the company would make over $60 million in advertising in 2007.
Moonves: More On Digital Strategies
Also at the conference, CBS CORP.'s LES MOONVES said that CBS RADIO is considering using digital technology for time-shifting of content and partnerships with outside companies to "monetize content." He said that he expected the company to make most of its online revenue from advertising and the company's online revenues from selling the NCAA "MARCH Madness" basketball tournament TV coverage online package to at least double this year from last year's $4.5 million.
Cox: Streaming Business Growing
COX RADIO's presentation at the conference touted the company's growth in larger markets and its growth online, claiming a 22% jump in streaming audience in 2006 and 1.3 million online listeners in DECEMBER listening for an average time of 107 minutes.