Entravision Adds Burke, Promotes Melendez
January 17, 2007 at 7:13 AM (PT)
ENTRAVISION COMMUNICATIONS has appointed DAVID BURKE VP/Local Sales. He will be responsible for overseeing local advertising sales across the company’s radio, television and outdoor divisions. BURKE will be based at the company’s LOS ANGELES offices.
"ENTRAVISION is always looking for opportunities to broaden its advertiser base and help clients utilize its range of media platforms to reach some of the fast-growing and most densely populated Hispanic markets in the nation," said Chairman/CEO WALTER ULLOA.
Added BURKE, "ENTRAVISION is one of the leading conduits for advertisers targeting the Hispanic community, and I’m thrilled to be leading its local sales program."
In addition, Television Division VP/Sales EDDIE MELENDEZ has been upped to VP/National Sales for radio and TV.