Jacobs Media Survey Shows Satellite Radio Growth Slowing
March 20, 2007 at 11:55 AM (PT)
The results of a new web poll survey, conducted by Rock radio consultants JACOBS MEDIA, consisting of over 25,000 respondents from 69 Rock-formatted stations from all over the U.S., shows that satellite radio subscribership has not changed since last year’s survey, despite extensive marketing throughout 2006.
"While satellite radio continues to be a hot topic of conversation, growth for both XM and SIRIUS appears to have greatly slowed," JACOBS MEDIA Pres. FRED JACOBS comments. "Our findings also show that potential interest among non-subscribers has also diminished from our survey last year."
The entire report on satellite radio, including statistics and graphs, can be found here.