Sony BMG To Offer 2,500 Videos Through MobiTV
June 7, 2007 at 5:47 AM (PT)
SONY BMG MUSIC ENTERTAINMENT and MOBITV announced the addition of more than 2,500 music videos from SONY BMG MUSIC ENTERTAINMENT to the MOBITV service. MOBITV will put the videos into rotation immediately on their existing, branded music channels. SONY BMG MUSIC ENTERTAINMENT and MOBITV will also collaborate on the creation of a series of customized channels featuring original video programming.
"We're delighted to be working with MOBITV as we continue to build our presence in the mobile space," commented SONY BMG Pres./Global Digital Business & U.S. Sales THOMAS HESSE. "We look forward to working closely with them as we explore a wide range of innovative programming concepts."
"MOBITV is the only mobile television service in the industry that has the rights to stream full-length music videos from three major music groups," said MOBITV Exec. Producer/Music Television NANCY LEVIN. "MOBITV continues to prove itself as the dominant player in mobile television by opening doors for top labels & artists; giving their content an extended reach across entertainment platforms of the future."