RAB Relaunches Website
June 25, 2007 at 6:24 AM (PT)
The RAB has launched a newly designed website to provide single-source efficiency, ease-of-use, and ensure a consistent message. The unified site at www.RAB.com serves as the main portal for all RAB resources, then channels into three dedicated sections: one for advertisers, one for radio stations, plus a newsroom channel. Each section is designed for the specific end-user with effortless access to the most relevant content.
"RAB’s goal is to provide the most current tools and resources for radio’s advertisers and for our member radio stations on one platform, targeted to the specific needs of each," noted RAB President/CEO JEFF HALEY. "The materials from our recent political advertising seminar in WASHINGTON hosted with the NAB are a great example of the timely information available to all at RAB.com."