WCBS/N.Y. Goes Classic Hits This Thursday At 1:01p
July 9, 2007 at 11:39 AM (PT)
ALL ACCESS has confirmed that CBS Adult Hits WCBS (101.1 JACK FM)/NEW YORK will return to their legendary Oldies format, being termed a Classic Hits format as featuring the "Greatest Hits Of The '60s, '70s And '80s," on THURSDAY, JULY 12 at 1:01p.
According to a CBS RADIO press release dated JULY 9, the format change from JACK FM to CBS-FM will start with songs from THE BEATLES, MOTOWN and THE BEACH BOYS and feature artists like BILLY JOEL, BRUCE SPRINGSTEEN, ROD STEWART, FRANKIE VALLI and many more.
CBS-FM will be a station that celebrates its past with an updated sound appealing to a whole new generation of listeners on many levels.
"Above all else, it is an honor to bring CBS-FM back to NEW YORK," said WCBS VP/GM JENNIFER DONOHUE. "Having been a long time employee and personal fan of the station I truly understand what an emotional moment it was when New Yorkers had to say goodbye to their favorite radio station. We acknowledge and appreciate the loyal fan base who’ve never stopped asking for the format’s return, and now we’re thrilled to be back -- better than before -- with updated features, incredible on-air production, the best combination of legendary NEW YORK personalities, and of course hundreds of ‘The Greatest Hits Of All Time.’
"We firmly believe that as the radio industry moves towards electronic audience measurement, the popularity of the Classic Hits format will experience a resurgence -- not unlike what we’re seeing at our radio station in PHILADELPHIA, WOGL-FM. There’s no denying the mass appeal a station like CBS-FM can have in the market, and hundreds of thousands of listeners won’t be the only ones who benefit from the intimate connection they’ll form with the station. Between the over-the-air product, our online offerings, as well as digital and mobile applications, advertisers will have more choices than ever before to reach this enormous pool of potential customers."
"CBS-FM will be a station that celebrates its past with an updated sound appealing to a whole new generation of listeners on many levels," said CBS-FM PD BRIAN THOMAS. "The role we play in the community and the responsibility we have to our listeners will be treated with respect as we reintroduce the station back into the fabric of the city."
Additionally, DAN TAYLOR has been named as the station’s new morning show host, along with contributors MR. G and AL MEREDITH. BOB SHANNON also marks his return to the station as host of middays and is joined on-air by market staple BROADWAY BILL LEE, who will host afternoon drive.
Meanwhile, JACK FM will be available on-air on CBS-FM's HD 2 channel as well as streamed online at www.ilikejack.com.