Dale Connone Launches in2une Music
August 27, 2007 at 5:46 AM (PT)
Former WARNER BROS. RECORDS VP/Promotion DALE CONNONE launches IN2UNE MUSIC in collaboration with POP2LIFE, a creative marketing and promotion agency launched in 2003 by another music industry vet, ERIC MURPHY. IN2UNE will offer music-centric promotion and marketing services, artist development, digital music marketing and an expert field staff.
Working with independent record labels, major record labels, publishing companies, or directly with management and artists, IN2UNE will partner with POP2LIFE’s creative assets to build multi-faceted, multimedia campaigns that include large-scale music events, mobile marketing, and exciting consumer experiences.
"The industry is rapidly evolving and IN2UNE will be at the forefront, creating innovative opportunities for artists that currently do not have the resources or staff to compete in today’s climate," said CONNONE.."Whether it’s radio, Internet, mobile, or something to come, our mission is to always be on top of every outlet and portal to get great music into the ears [and hands] of the consumer," added MURPHY.
Look for several staff announcements over the next few months. Check out www.in2unemusic.com for more details.