EMI CMG Distribution Looking Beyond Music
September 10, 2007 at 11:52 AM (PT)
EMI CMG DISTRIBUTION has tapped PROPELLER CONSULTING to help it further develop the faith-based home entertainment category.
PROPELLER will consult with EMI CMG DISTRIBUTION’s sales and marketing teams to broaden the company’s capabilities beyond Christian music to faith-based home entertainment including film and video games.
Products which will be marketed through this new initiative will include family-friendly and faith-based DVDs from WALT DISNEY STUDIOS HOME ENTERTAINMENT, GENIUS PRODUCTS, GAIAM/GT MEDIA and GUARDIAN STUDIOS among others, as well as video games from DIGITAL PRAISE and THIRD DAY GAMES.
PROPELLER has worked on the development such projects and corporations as TIVO, DIRECT TV, “Jonah, A VEGGIETALES Movie,” DISNEY’S “The Chronicles of Narnia” and “Facing the Giants.”