Radio Is Hot At CES In Las Vegas
January 9, 2008 at 5:30 AM (PT)
Get ready for what has got to be the all-time greatest sleeper of a tech trend: Radios are making a comeback in 2008, writes CNN MONEY. And not IPOD-like portable thingies, but big, expensive desktop radios. This new generation of desktop radios, taking its introductory bow at the 2008 INTERNATIONAL CONSUMER ELECTRONICS SHOW, is making great hay out of an odd confluence of factors.
There is no major new platform like, say, a SONY PLAYSTATION 4 or a MICROSOFT XBOX 720 to dominate the discussion. Instead, this CES is all about the details: which configuration of liquid crystal displays will sell next holiday season, or what will be the bit rate for the rumored broadband IPHONE? So in the absence of big news, the healthy niche of quality radios created by BOSE CORP., CAMBRIDGE SOUND WORKS, TIVOLI AUDIO and many others is suddenly important.
"The desktop radio is being seen as an early beachhead in the home networking wars," says PARROT Pres. EDWARD VALDEZ, who is showing a new Bluetooth-enabled wireless radio, the DS 3120 (suggested retail price $250), at CES. "Home networking has been difficult to explain to the market. So the radio is seen as a form factor that the market can understand."
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