Interep Plays Role In No Urban/No Hispanic Dictates
February 1, 2008 at 5:48 AM (PT)
INTEREP SVP/Dir. Urban Marketing SHERMAN KIZART played an integral role in arranging an meeting recently held between the FCC and members of key ad groups. The session focused on the issue of No Urban/No Hispanic Dictates, the first time the FCC has held such a meeting. KIZART arranged the meeting at the behest of FCC Commissioners JONATHAN ADELSTEIN and ROBERT MCDOWELL.
The result of the session was the securing of FCC support for the development of an educational program -- targeted to advertisers and agencies -- by the organizations attending the meeting in Washington: THE AMERICAN ASSOCIATION OF ADVERTISING AGENCIES (AAAA), THE AMERICAN ADVERTISING FEDERATION (AAF), THE NATIONAL ASSOCIATION OF BROADCASTERS EDUCATIONAL FOUNDATION (NAB-EF), THE NATIONAL ASSOCIATION OF BLACK-OWNED BROADCASTERS (NABOB), THE MINORITY MEDIA AND TELECOMMUNICATIONS COUNCIL(MMTC), RADIO ONE and INTEREP.
"Over the years, we have made great progress in the fight against No Urban/No Hispanic Dictates," KIZART said, "and now, with the FCC behind us, I feel that we can finally wipe out the last vestiges of this discriminatory practice."