Chuck Benfer Wins 2008 Radio Wayne Award
February 19, 2008 at 8:12 AM (PT)
Congratulations to CHUCK BENFER of CUMULUS BROADCASTING in POUGHKEEPSIE, NY, who recently won the RADIO WAYNE AWARD for Market Manager of the Year. BENFER accepted his award last week at the RAB conference in ATLANTA.
BENFER, in accepting, commented, "We have lost sight of what differentiates us" [in radio]. "We need to operate our businesses as responsible community partners. If we spent more time focusing on customers' needs, we would turn this around a little more quickly. We need to get out of this habit of jumping over dollars to pick up nickels. We have to be willing to fight for this industry. At the end of the day, Internet and satellite radio won't kill radio; only radio can kill radio, and we can't let that happen."