Fox News Radio Picks Kiptronic For Ad Insertion
February 27, 2008 at 3:15 PM (PT)
FOX NEWS RADIO inks a deal for KIPTRONIC to provide dynamic ad insertion and media management services for its audio content. KIPTRONIC's Media Services Platform and OpsCenter systems will be used to insert ad content into FOX audio streams and downloadable files, including newscasts and talk shows like BILL O'REILLY and ALAN COLMES' daily programs.
"FOX NEWS RADIO is a great example of a major media customer that wants to make the most of its digital media assets," said KIPTRONIC Pres./CEO BILL LOWENTHAL. "Our customers come to us needing solutions to monetize their digital assets without making changes to the way they publish their content."