Find Bon Jovi's Butt On My999Radio.com
March 18, 2008 at 9:31 AM (PT)
How do you give away hot concert tickets other than having folks be caller number 9 to win? CLEAR CHANNEL Top 40 KVUU (MY999)/COLORADO SPRINGS Marketing & Promotion Dir. RICH STEVENS and PD CHRIS PICKETT decided to ask listeners to "Find BON JOVI's BUTT online at My999Radio.com to win stage seats for BON JOVI and DAUGHTRY.
Listeners who click on My999Radio.com and find BON JOVI's butt will be taken to a secret registration page! And, keep in mind ... listeners may find some other butts that look like they may be BON JOVI's and clicking on them will take 'em somewhere else, not the registration page.