Premiere Adds 4 New RADAR-Rated Networks
December 16, 2005 at 12:12 PM (PT)
PREMIERE RADIO NETWORKS is adding four new RADAR-rated networks, MORNING DRIVE FM (including BOB AND TOM, STEVE HARVEY, and BIG D AND BUBBA), SPECTRUM (325 affiliates targeting 18-49), SELECT (425 affiliates targeting Persons 25-54), and URBAN TWO (74 Urban stations targeting 19-49). The networks will make their debut in RADAR 88, to be released in MARCH 2006.
After the addition of the new networks, PREMIERE will have 18 RADAR-rated networks, 13 of which are daypart-specific.