New iPhone Smarter, Faster, Cheaper
June 9, 2008 at 1:49 PM (PT)
As expected, APPLE unveiled a new version of the iPHONE to a sold-out throng at the World Wide Developers conference at the MOSCONE WEST CENTER in SAN FRANCISCO, FORTUNE reports. APPLE mastermind STEVE JOBS told the audience that the new iPHONE will be 36% faster than NOKIA's comparable smartphone -- and cost half as much as the current iPHONE. An 8-gigabyte iPHONE will go for $199; a 16-gigabyte model will cost $299. The iPHONES hit retail on JULY 11th.
The demonstration took over an hour and showcased a variety of enhancements and new applications Enhancements include a stronger battery that offers up to six hours of Web browsing and five hours of talk time. Applications include MobileMe, the new wireless e-mail service, a friend-finding service called Loopt and mobile blogging software from TypePad.
Other new applications include music-making software and a real-time baseball scoreboard. JOBS noted that 35% of the FORTUNE 500 has participated in a beta program for business applications for the iPHONE. To illustrate's APPLE's desire to impact the business professional, the iPHONE now works with MICROSOFT's Exchange office server systems.