Poll: 47% Want Gov To Control 'Balance' On Broadcasting
August 15, 2008 at 5:34 AM (PT)
A RASMUSSEN REPORTS poll of Americans show 47% favoring government control of "balance" of political commentary on radio and TV, with 31% favoring the same for Internet sites. On the other hand, 71% say that it is already possible for any political voice to be heard in the media today. The study shows Democrats more supportive of government control of broadcast "balance," with 54% in favor and 26% opposed, and oppose the same for the Internet by a 48-37% margin.
Asked why more talk radio shows are conservative, 42% attribute it to ratings, but 28% think it is because station owners are biased. Democrats think the reason is bias rather than ratings, by a 42-28% margin, while Republicans (by a 61-11% margin) and unaffiliated voters (42-27%) believe the reason is ratings.
The study measures public support for a return of the controversial "Fairness Doctrine," which mandates political balance on radio and TV and would heavily impact Talk radio.