WKTI Becomes WLWK 'The New 94.5 Lake-FM'
November 6, 2008 at 2:10 PM (PT)
JOURNAL BROADCAST's heritage Hot AC WKTI/MILWAUKEE has taken a new Adult Hits direction and re-branded the station as "THE NEW 94.5 LAKE-FM" with WLWK as their new call letters, and the slogan "WHAT WILL WE PLAY NEXT?"
THE NEW 94.5 LAKE-FM is targeting the workplace with "SONGS FROM THE '60s TO TODAY," including Pop, Rock, Top 40 and the "Timeless Classics." Some of the artists heard on WLWK include THE ROLLING STONES, JOHN MELLENCAMP, BON JOVI, PRINCE and U2.
"THE NEW 94.5 LAKE-FM" is being consulted by ZAPOLEON MEDIA STRATEGIES SVP MARK ST. JOHN.
Check it out and listen online at www.945lakefm.com.