SESAC Promotes John Leach
December 8, 2008 at 1:03 PM (PT)
SESAC, the fastest growing performing rights organization has announced the promotion of JAMES LEACH to ASSOCIATE VP, Writer/Publisher Relations and New Technologies. LEACH has been with SESAC for seven years and his new responsibilities include developing and assessing new and emerging technology opportunities as well as increasing revenue opportunities.
"Over the past several years JAMES LEACH has played an integral part in the development of the SESAC roster of affiliated songwriters," VP TREVOR GALE said. "In addition to his innate gift in recognizing new talent, JAMES also possesses a strong sense of marketing in new technologies particularly in how it can benefit SESAC affiliates. It's this unique combination of vision and passion that makes us confident of his ability to contribute significantly to SESAC's continued exponential growth."
LEACH began his music career at FAMOUS MUSIC PUBLISHING before becoming the DIRECTOR OF CREATIVE AFFAIRS at ATV MUSIC GROUP. After leaving ATV LEACH began LEACH ENTERTAINMENT ENTERPRISES where he consulted for a variety of indie labels and placed music recording projects in films upon other career endeavors before joining in 2001.