Confirmed: iTunes To Offer DRM-Free Tracks ... At Variable Prices
January 6, 2009 at 5:10 AM (PT)
As tipped here earlier TODAY, APPLE will be offering its music DRM-free format all four major labels -- UNIVERSAL MUSIC GROUP, SONY BMG, WARNER MUSIC GROUP and EMI -- as well as, for the first time, variable pricing on its tracks. The new tracks will have "higher-quality 256 kbps AAC encoding for audio quality virtually indistinguishable from the original recordings," the press release stated.
iTUNES customers will soon be able to download music from iTUNES directly onto their iPHONE 3G over their 3G network just as they do with Wi-Fi today, at the same price as downloading to their computer. The variable track pricing --in three price points: 69 cents, 99 cents and $1.29 -- starts in APRIL. Most albums still priced at $9.99.
"We are thrilled to be able to offer our iTUNES customers DRM-free iTUNES Plus songs in high-quality audio and our iPHONE 3G customers the ability to download music from iTUNES anytime, anywhere over their 3G network at the same price as downloading to your computer or via Wi-Fi," APPLE CEO STEVE JOBS said. "In APRIL, based on what the music labels charge APPLE, songs on iTUNES will be available at one of three price points -- 69 cents, 99 cents and $1.29 -- with many more songs priced at 69 cents than $1.29."