Humberto Luna To Wake Up La Preciosa
January 9, 2009 at 11:10 AM (PT)
CLEAR CHANNEL RADIO has named HUMBERTO LUNA as its new morning show host of its LA PRECIOSA NETWORK, starting JANUARY 20th, from 4-10a PT. The network comprises over a dozen stations, including KPRC/MONTEREY; KSJO/SAN JOSE; KBFP/BAKERSFIELD; KDIF-A/RIVERSIDE; KFSO/FRESNO; KIZS/TULSA; KTZR/TUCSON; and KWID-FM/Las Vegas.
"HUMBERTO LUNA is recognized as one of the premiere Spanish language radio personalities," CLEAR CHANNEL HISPANIC RADIO SVP ALFREDO ALONSO said. "Over the past 25 years, his accomplishments in audience rating success and community involvement are unmatched. It’s not everyday a personality of his caliber is available and we're extremely excited to be able to offer his unique talent to our audience."
"I am very proud to have HUMBERTO come aboard," LA PRECIOSA RADIO NETWORK GM ALFREDO RODRIGUEZ added. "His vast experience, his commitment to the profession, and his unique style will undoubtedly bring LA PRECIOSA AMD to another level of professionalism. He is a true icon and a first class act that others have tried to imitate for years."
"I am thrilled to join CLEAR CHANNEL RADIO and its LA PRECIOSA NETWORK and be able to reach listeners all over the country," LUNA said. "My LOS ANGELES show has always been graced with a loyal audience following and I look forward to making the same impact on a national level. This is an exciting moment for me and I'm delighted to become part of this accomplished group.:
LUNA replaces former host ALEX LUCAS, who left to pursue other opportunities last month.