Kidd Kraddick Hits 2 Million Listeners With Addition Of XHTO
February 16, 2009 at 6:11 AM (PT)
YEA NETWORK has announced that the syndicated KIDD KRADDICK in the Morning show is now being heard by two million listeners on 78 stations. The show reached that milestone with the addition of GRM COMMUNICATIONS Top 40 XHTO (104.3 HIT FM)/EL PASO -- and two new affiliates will be announced later this week,
"KANSAS CITY and EL PASO in the past couple weeks, and next week, COLUMBUS, OH," VP/Affiliate Relations Dir. GAILYA SILHAN said. "We are really on a roll. KIDD’s show has been a well-kept secret for a long time but I think managers are getting the message that the show delivers big ratings without compromising localization. KIDD is a big believer in customizing for the market, especially in the first few critical months. The local liners and relatables make it much more palatable for listeners who may be unfamiliar with the program."
"Hitting two-million listeners is huge for the show because it helps us to attract guests who typically wouldn't even consider radio," added YEA VP/Marketing Dir. JOSH MEDLOCK. "KIDD is maybe the best interviewer in the business. He is personal friends with many of the stars who come in so the interviews always feel so intimate."
"We're not taking over the world or anything, but it is rewarding to be put on so many stations, KRADDICK said. "All of us love waking people up in the morning -- and we like making them laugh and helping them forget about how hard things are right now. The more we can reach, the better!"
XHTO Adds Kraddick, Shuffles Lineup
KIDD KRADDICK will now be on GRM COMMUNICATIONS Top 40 XHTO (104.3 HIT FM)/EL PASO from 4a-9a. The rest of the new lineup is JOEY C 9a-12, DARIO "THE DELICIOUS ONE," who moves to noon to 3p, JOHNNY KAGE 3-7p and former crosstown KPRR night host POOH 1 for nights.
For more information, visit Kiddkraddickinfo.com or contact GAILYA SILHAN at (972) 432-9094.