Gapwest Launches 'The View'
March 2, 2009 at 11:01 AM (PT)
This morning, GAPWEST BROADCASTING/MISSOULA, MT launched their new AC "101.5 "THE VIEW" taking over the frequency previously occupied by Country KXGZ. 101.5 THE VIEW will serve a neglected segment of MISSOULA radio listeners with a Soft Rock format that features a mix of 70's and 80's along with today's favorites.
Some of the artists heard include THE EAGLES, PHIL COLLINS, MADONNA, ELTON JOHN, FLEETWOOD MAC, CELINE DION, and BILLY JOEL among others. THE VIEW also promises to be MISSOULA’s only radio station promising a positive, family-friendly approach.
According to GM DAVE COWAN, "You’ll never hear anything on THE VIEW that might embarrass you in front of a client, a customer or your kids."
Look for O'CONNOR to handle the afternoon airshift with nationally syndicated Delilah hosting nights. Other additions to the View lineup will be announced soon. To check out THE VIEW, go to www.1015theview.com.