Pulse 87.7 Gets New Lease
March 31, 2009 at 2:29 PM (PT)
ECHO BROADCASTING, a subsidiary of MEGA MEDIA GROUP, has entered into a revised 10-year lease agreement with ISLAND BROADCASTING COMPANY for the WNYZ (87.7) frequency, serving the NEW YORK CITY AREA. That frequency is the home of Dance music station PULSE 87.7.
MEGA MEDIA GROUP CEO ALEX SHVARTS said, "This new agreement furthers our long-term position in the NEW YORK radio market while significantly reducing our fixed operating expense, allowing us to focus more of our resources on the development of the brand through strategic alliances and emerging market growth through similar arrangements."
Under the terms of the new agreement, advertising revenue less commission expense will be split by the parties, with minimum annual revenue guarantees by MEGA MEDIA GROUP.