Island Records Names Garrett Schaefer VP/Marketing
May 5, 2009 at 7:58 AM (PT)
GARRETT SCHAEFER has been appointed VP/Marketing at ISLAND RECORDS, it was announced TODAY by GM MARK DIDIA. SCHAEFER will be responsible for the creation of marketing and advertising plans on behalf of his roster of ISLAND RECORDS artists, and will report directly to DIDIA.
"We welcome GARRETT’s vast knowledge and passion for music as we take ISLAND’s marketing campaigns to the next level," said DIDIA.
"It’s an honor to be joining the respected IDJ team and continuing its rich history of developing talented artists," said SCHAEFER. "ISLAND RECORDS is celebrating its 50th anniversary and that says a lot in today’s environment."
Prior to joining ISLAND RECORDS, SCHAEFER served as both a marketing executive at COLUMBIA RECORDS and an artist manager.