Berkowitz, Wolfert's 1330 Networks Program 'Valier At Work'
May 11, 2009 at 2:14 PM (PT)
BERKOWITZ BROADCAST CONSULTING Pres. GARY BERKOWITZ and JAM CREATIVE PRODUCTIONS Pres. JONATHAN WOLFERT have come together to create 1330 NETWORKS, LLC, to produce syndicated daypart programming for radio stations. The first offering will be "VALIER at Work," a satellite-delivered weekday 5-hour midday show designed for AC radio.
Hosted by former KVIL/DALLAS-FT. WORTH air personality VALIER SMITH (pronounced "va-LEER"), who has over 20 years of on-air and voiceover experience, the music-intensive midday show features familiar songs from the ‘70s through today, with an emphasis on the ‘90s and the Millennium years. "VALIER at Work" will be programmed by GARY BERKOWITZ, who will also be in direct contact with affiliates to make certain that the show is meeting their needs.
"When we saw what was happening with the economy, both JON and I realized that the time was right to produce and syndicate a high-quality show with a great air talent that could run all day on an AC station," BERKOWITZ said. "VALIER SMITH has the warmth and personality to bring this show to life. Best of all, the show will fit right into the station, maintaining a more music presentation and also providing a personality to sell its unique listener benefits. Our goal is to have Valier affiliates be #1 with at-work listening."