Bob Invades The Magic Valley
September 8, 2009 at 5:26 AM (PT)
Another format flip over the weekend took place on LABOR DAY.
LOCALLY OWNED RADIO delivered the TWIN FALLS-SUN VALLEY, ID radio market a new baby boy named "BOB" with the launch of Adult Hits "104-7 BOB-FM." "BOB" succeeds Classic Rock KIKX.
The KIKX calls and PD TOM NELSON remain in place.