Julie Davenport Named VP/GSM For CBS Interactive Music Group
November 11, 2009 at 8:39 AM (PT)
JULIE DAVENPORT has been named VP/GSM for the CBS INTERACTIVE MUSIC GROUP, it was announced TODAY (11/11) by CBS RADIO Pres./Sales MICHAEL WEISS and CBS INTERACTIVE MUSIC GROUP Pres. DAVID GOODMAN. The CBS INTERACTIVE MUSIC GROUP was formed in MAY 2009 combining CBS’s music assets such as LAST.FM, and CBS RADIO’s myriad digital outlets including its websites, streaming applications, and mobile initiatives, as well as partnerships with AOL RADIO, YAHOO! MUSIC and MICROSOFT’s XBOX LIVE.
"JULIE is well versed in the interactive space and knows how to best use a cross-section of assets to grow exposure for brands across several different categories," said WEISS. "She is a creative force who will present our formidable national/international platform that reaches more than 40 million users a month to a host of advertisers and digital agencies in a way they have never seen before."
Added GOODMAN, "The CBS INTERACTIVE MUSIC GROUP is evolving the way fans interact with our music properties, which in turn enhances our revenue generating opportunities. From the LIVE ON LETTERMAN webcast series to the creation of LAST.FM DISCOVERS, we’re producing one-of-a-kind programs that deliver advertisers captive and highly interactive audiences. JULIE understands the value in this combo and will be a key player in representing our efforts with clients."