Body Solutions Back In Business
November 24, 2009 at 1:58 PM (PT)
The makers of weight-loss product BODY SOLUTIONS, who were caught making misleading and non-factual claims in its slew of radio ads, is back in business, with a new name, a new owner and a more restrained pitch.
SAN ANTONIO investment banker MICHAEL CASAS, who was a satisfied customer of the original product, purchased the company and has recently unveiled weight-loss product BODY SOLUTIONS ULTRA. "It's an out-of-favor company with intellectual properties that with proper management can be made something of value," he said. "We feel we have a pretty good dietary supplement. We'll let the market decide."
However, nutritional experts told MYSANANTONIO.COM to remain skeptical of the new product's claims as well. "If a formula had such a miraculous effect, we wouldn't have the problem we have with obesity" said CARMEN ROMÁN-SHRIVER, an associate professor and director of the program on dietetics at the UNIVERSITY OF TEXAS HEALTH SCIENCE CENTER's LAREDO campus.
CONSUMER REPORTS chief medical adviser DR. MARVIN LIPMAN noted that the ingredients listed for the product on the BODY SOLUTIONS website contained nothing of proven value for weight loss.
Radio personalities nationwide touted the old BODY SOLUTIONS product for helping them lose pounds overnight no matter what they ate or whether they exercised. CASAS won't be selling the new product that way, admitting that the original owner "could not substantiate what he was saying. It's not that the product was bad. It's the claims made about the product ... We clearly don't want to mislead anybody,"
Nevertheless, MYSANANTONIO.COM reports that "a spokesman for the attorney general's office said its DALLAS office was reviewing some of the assertions."