DJ Complex Named Wild PD In Boise
February 12, 2010 at 2:01 PM (PT)
IMPACT RADIO GROUP Top 40/Rhythmic KWYD (WILD 101.1)/BOISE ups APD/MD BEN "DJ COMPLEX" ROMERO to PD. ROMERO continues to report to IMPACT RADIO GROUP Dir./Programming MIKEY FUENTES.
In a press release, IMPACT RADIO GROUP GM DARRELL CALTON commented, "BEN has been a tremendous asset to us, helping us launch three brand new radio stations in less than 18 months with great success. He has been especially helpful with the building of our "WILD" brand and we are happy to reward him for a job well done."
FUENTES added, "I am thrilled to reducing my workload by 25% -- and now only have day-to-day over three stations. Seriously, WILD 101.1 defeated two very strong well-entrenched stations 18-34 and 18-49 Adults in its first two books. In doing a two book average, it placed 1st with women 18-49. COMPLEX has been doing the job by working with air staff, mixers, and promotion people. There’s no one more deserving of this promotion than him."
ROMERO added, "I want to thank everyone involved at IMPACT for this great opportunity. The commitment from the top down at IMPACT has been incredible."
Prior to joining KWYD, ROMERO was MD/Mix Show Coordinator at KWIE/RIVERSIDE, CA and also mixed at KKFR/PHOENIX.