GOA To Offer Merchandising Division
February 26, 2010 at 9:07 AM (PT)
GREG OLIVER AGENCY (GOA) announced the launch of a merchandising division and a new partnership with WESTONE LABS.
GOA MERCHANDISING services will include design, marketing ideas and strategies, t-shirts, hoodies, hats, jewelry and other miscellaneous items. Among the first to sign with GOA MERCHANDISING are Country artists CLAY WALKER, ANDY GRIGGS and RICHIE McDONALD (LONESTAR), boxer JULIO CESAR CHAVEZ, Christian artists MARK SCHULTZ and CASTING CROWNS, and PROVIDENT MUSIC GROUP'S ESSENTIAL ARTIST SERVICES.
“As we are looking to expand our business model beyond booking services, it seems a natural fit to provide this service to our artists. We have been overwhelmed by the positive response from artists, labels, and managers seeking a reliable merchandising resource," says GREG OLIVER.
GOA has entered into an exclusive partnership with WESTONE LABS. Through the partnership, GOA can now offer endorsement opportunities to its artists on WESTONE in-ear musicians monitors.