Lynch, Partello Join Dolphins Integrated Media Group
March 17, 2010 at 11:30 AM (PT)
The MIAMI DOLPHINS have added two more executives to the NFL team's Integrated Media Group, the new division responsible for selling packages of advertising that include the team's daily radio show and other DOLPHINS shows on CLEAR CHANNEL Sports WINZ-A and Classic Rock WBGG (BIG 105.9)/MIAMI.
WESTWOOD ONE Traffic/NEW YORK GSM BOB LYNCH is joining the DOLPHINS as VP, Integrated Media Sales. LYNCH, who starts his new job MARCH 22nd, has previously worked at CLEAR CHANNEL Classic Rock WAXQ (Q104.3) and Top 40 WHTZ (Z100)/NEW YORK and at ENTERCOM Sports WEEI-A and Talk WRKO-A/BOSTON.
ENTERCOM Sports WEEI-A and WEEI.COM/BOSTON Digital Video Production Manager and Creative Services Leader WAYNE PARTELLO is joining the DOLPHINS as Senior Director, Content and Creative, effective APRIL 5th. PARTELLO's time at WEEI also included stints as Beverage Marketing Manager, On-Air Host, and Street Team Leader.
LYNCH and PARTELLO will report to SVP Corporate Partnerships & Integrated Media JIM RUSHTON.
"We're pleased to add these two talented individuals to our team as we continue to look for some of the most innovative and energized media sales and creative talent available," said RUSHTON. "Their sports media experience will advance our effort to provide Dolphins fans with compelling content through multiple mediums while producing tangible business results for our corporate partners by enabling them to connect with our fans in meaningful ways."
"I couldn't be more excited to work for a world-class organization such as the MIAMI DOLPHINS, as we strive to create an unmatched experience for our fans, as well as our marketing partners," said LYNCH.
"I'm excited about the opportunity to deliver content on multiple platforms to an amazing fan base," said PARTELLO. "I look forward to working with our marketing partners to develop creative sponsorships that meet and exceed their business objectives."